You're ready to test your ads, but something feels off. You're not sure if your tracking is set up correctly. Your team isn't aligned on what success looks like. And deep down, you're worried you'll spend hundreds (or thousands) only to end up with data you can't trust or understand.
Sound familiar? Most people launch ad tests without proper preparation. They skip crucial steps, forget to document their hypothesis, or set up tracking wrong. Then they waste their budget on tests that teach them nothing. Worse, they make business decisions based on flawed data and wonder why their ads keep underperforming.

Get It Right From the Start
This Pre-Test Launch Preparation Checklist gives you a clear, step-by-step system to set up your ad tests properly the first time. No more second-guessing yourself. No more wondering if you forgot something important. Just follow the checklist, check off each item, and launch with complete confidence.
Everything You Need, Nothing You Don't
Inside, you'll find simple, actionable steps that cover every part of pre-test preparation. From aligning your team and defining clear success metrics to double-checking your tracking setup and documenting your testing hypothesis. It's designed to be practical, not overwhelming.

Launch Tests That Actually Teach You Something
When you prepare properly, your tests give you reliable data you can actually use. You'll know exactly what worked, what didn't, and why. That means smarter decisions, better results, and no more throwing money at ads hoping something sticks. Your next test could be the one that unlocks your next level of growth—but only if you set it up right.














































